When Star Princess, the next new ship from Princess Cruises, makes its debut in October, it will have the first-at-sea Chanel beauty shop-in-shop.
The Chanel shop is part of Starboard’s retail offerings that will be on Star Princess. It will also be the first Princess cruise ship to feature a destination retail boutique that brings the regional itinerary to life onboard for guests.
The Caribbean destination boutique will offer locally sourced, destination-inspired and artisanal products spanning food, apparel, accessories, fashion jewelry, kitchenware, books, drinkware and souvenirs for adults and kids.
The first-at-sea Chanel shop will introduce unique luxury retail offerings on the cruise ship.
Star Princess will have an offering of vintage and pre-owned luxury handbags onboard as well as a range of men’s, women’s and kids’ fashion and apparel.
Star Princess will also feature a dedicated space for a series of rotating brand activations with brand designers and ambassadors.
Alfredo Jimenez, Vice President Hotel Operations, Princess Cruises, gave the following statement:
“Princess Cruises is committed to offering unforgettable guest experiences and partnering with Starboard will elevate our retail offering for Star Princess guests.
As our newest partner, Starboard will enable us to introduce a carefully curated shopping experience that feels holistic and true to the Princess Cruises brand, while offering something unique and memorable for each and every guest.”
Lisa Bauer, Starboard’s President and CEO, added:
“Starboard is extremely pleased to continue our global expansion by launching this partnership with Princess Cruises and its newest ship, Star Princess. This collaboration underscores our authority as the leading curator of vacation retail experiences and we look forward to leveraging our deep expertise to create custom assortments and one-of-a-kind activations that will delight Star Princess’s guests.”
Star Princess is scheduled to debut in October 2025. After a short season in Europe, the ship will head to Port Everglades where it will be christened on November 6, 2025.
The ship will spend the winter 2025-2026 season offering cruises to the Caribbean before heading to Seattle for cruises to Alaska for the summer of 2026.
Appeared first on: Cruisefever.net
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